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Attribution CC BY. Comprehensiveness rating: 4 see less. It does branch off into more distant ideas of continental philosophy e. Jurgen Habermas Jurgen Habermas and traditional communications studies e.
It makes no attempt to hide that bias, nor should it in this reviewer's opinion. It's good to know exactly what one will be serving up to students. The discussion questions at the end of each section, however, likely would not allow for a wide range of opinions in a diverse classroom. It is also the opinion of this reviewer that more emphasis should have been placed on the actual technologies that assume a critical role in studying media. For that matter, even brief histories of TV and radio are excluded.
When they do engage in discussions of specific technological concepts, such as the digital commons, the brevity of the sections hampers their effectiveness in conveying the complexity of the ideas. This reviewer found no major issues with accuracy in any of the multi-varied topics which is quite an accomplishment on the part of the contributors, as the scope is so broad.
Topics ranging from the fields of rhetoric to cognitive neuroscience are covered with appropriate accuracy. However, there is a strong emphasis on the culture and history of New Zealand, so, as an American, this reviewer can't be certain that that information is wholly accurate. This book might be updated to cover recent technological developments or any, really and cultural movements e. However, in general, the book does an outstanding job of breaking down complex ideas e.
The book is written in clear, fluid prose that would be easy to understand for community college students, even given the difficulty of most of the concepts borrowed from critical theory e. The decision to break the book down into small, page modules was a good one, as students would likely find the material less intimidating, even if the entire book were assigned and especially if not all of it were.
However, as mentioned above, this brevity does come at the expense of thorough explanation e. The discussion questions at the end of each section are placed well and easy to find. For the most part, absolutely. What the contributors set out to do again, to clarify a complex idea briefly and then move on relentlessly until the entire field of media studies has at least been mentioned within pages has been accomplished, and they should be commended for it.
One of the texts shortcomings is its relative dearth of the visual mode not that it's barren , especially in the latter two thirds of the text. One other specific problematic issue is that YouTube videos were not available in the digital PDF used for this review, and the hyperlinks to the website for the textbook delivered pages where thumbnails weren't even displayed.
This is a double-edged sword because at the risk of sounding like a glitchy MP3 , the module idea is brilliant so that the book is approachable for both students and instructors. This page text seems like it could be used in a four-week crash course, a standard week quarter, a semester or even over an entire academic year with supplemental readings or just by following the plentiful hyperlinks provided.
Again, though, this does mean that a concept like Creative Commons which the authors even point out this book is a product of is glossed over. Even Raymond Williams, one of the key figures in media studies who gets more attention than almost any other single figure in the text, save perhaps McLuhan has to be rushed off-stage quickly in order to get the next sets in place.
Depending on the interests of the instructor, additional readings could be assigned, making this quick intro formula handy. This is perhaps the text's greatest strength. The table of contents and glossary are also helpful. The hyperlinks this reviewer followed in the digital PDF all worked. However, as mentioned above, the online version that the PDF linked out to sometimes contained missing thumbnails making navigation to multimedia content a little difficult at times e.
It's a shame that the videos couldn't have been embedded in the digital textbook, creating one less barrier for accessing content. Another possible problem could be Commonwealth nations tendency to place commas and end punctuation outside of quotation marks. It's difficult enough to get American students not to do that when they're reading it all the time.
This reviewer found nothing offensive or insensitive although this reviewer is perceived as a white, upper-middle class male. On the contrary, the coverage of issues of race, sex and identity, especially later in the book although even at beginning before the topics become narrowly focused seem appropriate for a course that has some sort of cultural diversity curriculum requirement. However, teaching in the United States, this reviewer would not use this textbook due to its heavy focus on historical and cultural issues of New Zealand and Australia for example, how many U.
One of the things I really enjoyed about the textbook is that it breaks the concepts into sensible chunks, but provides the linkages to other concepts within the text via hyperlinks. It's very reflective of how we naturally pull ideas and concepts Comprehensiveness rating: 5 see less. It's very reflective of how we naturally pull ideas and concepts together, which also does bring me to the glossary, which I thought was very clear and easy to use.
I think the text also had enough complexity to keep it informative and interesting. The content remains academically relevant throughout the text. Since it is a Media book, the comprehensiveness balances well with the ideas being presented at a level that is easy to understand. While it is dense in the sense that there is a lot of information to process, it is presented in such a way that it is clear and connected. If a person is just learning a concept for the first time, the context provides the relevant information.
If a person is reviewing concepts, the context provides the link that refreshes the current understanding. It has been a while since I've dug into a Media book and I found it easy to follow. Given that I read the text online, I feel pretty solidly that the modularity was one of the considerations in its development. It is broken down into blocks of information that could easily be "mixed" into an instructor's online course, but it's not so chunky that it would feel like a mental hamburger had been swallowed whole.
Given the modularity of the content, the flow is definitely there. Other instructors might want to address certain topics at a different place, but in the context of the text, everything flows in an organized way and stacks well.
As for the interface, it was very straightforward and not at all difficult to follow. Visual elements worked with the text without being clunky. Given my own grammar and the fact I need to rely on Grammarly for my commas and the times I double up on "the", I hesitate to think of myself as an expert. However, the text reads well and is consistent.
It's legible and clear. I did not spot anything overt. A good part of the book is about culture and media, which means that has to be culturally relevant. However, the book is several years old now, so some content could stand to be updated. Media Technology is one of those areas of rapid change, yet there are current themes that remain constant. Human beings are multi-sensory, with a strong visual and auditory bent.
Media relies on those senses, on the cultural context and on the technology available to convey information. Storytelling and instruction has long relied on symbols, action, and examples to provide context to understanding Current technology reframes this for the needs of the modern, or rather the new age of technology and it's only going to get more complex or simplified, depending on who you talk to as we go on.
Real holographic technology is here and it'll get more and more available. Emojis are becoming more than a quick visual howdy, but we rely on them to convey moods and meaning. Languages are blending and understanding is crossing cultures. Understanding how media fits into all of that is imperative. Media may not be perfect, but it's a solid textbook for adding to our understanding. This book covers very comprehensive topic in communication studies. Even though communication studies is very broad area, this book covers a pretty great amount of area with definitions and examples.
One thing I impressed is some chapters include One thing I impressed is some chapters include links to read the part of original text written by the author they introduce in the chapter.
That helps me a lot to learn more if I am interested in a certain topic or concept they introduced. Also, using hyperlink, this book provides glossary. However, I think the definition of each concept on the glossary is too brief. Some concept are too simplified in the glossary. Other than these points, I think this is a great source to start Media Studies.
I think this book needs to improve accuracy. Overall, it maintains some levels of accuracy. Thus, a great media studies book introduces various research, concepts, and scholars that have different perspective to each other. However, this book too simplifies the controversial topic or introduces just one side of perspectives.
It would be enough for students who will have supplemental textbook, but, if not, it could be dangerous to learn biased perspective of media studies. In this sense, it could be too weak that use this book as the main textbook in class. Interpreting a scholar's idea as technological determinism without a clear investigation on TD could be one example.
Creating very up-to-date media studies book is very difficult because our media culture changes so quickly. Considering that, this book offers a pretty up-to-date example and theory. However, some of them should be updated. Specifically, chapters on technology are a bit out-dated. I think technology part should be updated. There is no jargon and technical terminology. This book explain all concepts in very simple and clear way. However, some chapters too briefly explain complex concepts.
In terms of clarity, there are a huge gaps between chapters. Some chapters very clearly explain all terms and theories through direct quote and elaboration, but some chapters are too weak and short to understand all terms they are explaining.
I think the glossary can be helpful if it is updated a bit. However, I cannot understand the consistency on the Part IV.
Attribution CC BY. Comprehensiveness rating: 4 see less. It does branch off into more distant ideas of continental philosophy e. Jurgen Habermas Jurgen Habermas and traditional communications studies e. It makes no attempt to hide that bias, nor should it in this reviewer's opinion. It's good to know exactly what one will be serving up to students.
Request PDF | On Jan 1, , Andrew Mcstay and others published Media Studies: Texts, Production and Context | Find, read and cite all the research you.
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